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December 14, 2017

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Found this at the library…

“Husband originally found and read this book from the library, found it so informative that he requested I order it for him. Buy it!” M.M.

Insightful about market trends…

“Wayne is quite knowledgeble and insightful about market trends. He has been in the business long enough to see the ebb and flow of the trade but also has some good points about moving into the modern antiques business successfully.” R.D.

Wayne tells it like it is…

“Wayne tells it like it is in antiquing. He tells you the ups and downs in this wonderful book about the Antique business. The writing is quick and shows lots of experience in this market. He is personable thoroughly answers questions.” A.C.

Rigorous and bracing…

“The antiques business is doomed. The trade is filled with such talk. Wayne Jordan qualifies the prediction: some antiques businesses are doomed, but others can survive. He shows how in this rigorous and bracing book, which is based on his columns for Antique Trader. In place of the usual gloom and self-pity, Jordan offers analysis

An absolute must-read…

“An absolute “must read” before you start a business, especially an antiques booth business. Good basic info, well written, easy to understand and implement. I just wish I could purchase a hard copy to have on hand as a good reference.” P.R.

Thought-provoking business advice…

“I am going to spend the recommended time analyzing my business plan – especially the inventory management ideas. Especially the concepts I read On the buying, inventory analysis and marketing described in this great little book. Thanks in advance for the insights and thought provoking business advice. Well worth the time I spent reading it.”

You make so much sense…

“A brief note to tell you how much I agree with and enjoy your latest Behind the Gavel column in Antique Trader regarding customer experience, expectations and signage. You make so much sense”   P.K.

Learning valuable lessons from Behind the Gavel…

“Hi Mr. Jordan, I have been learning some valuable lessons from “Behind the Gavel” for some time now. Thank you for writing it. The last article I read “Going Mobile” has helped me start preparations to update an old landing page to show up on smart phones”   B.M.

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